January 7, 2013 at
the Mandalay Bay ballroom E
Sincerity, harmony, creativity politeness and courage are
Sharp's business mottos
Mark Viken VP of marketing opened the show taking about the
future of Sharp for 2013, he asked us to brace ourselves for the products that
will come out this year.
Toshi Osawa Chairman and CEO of Sharp joined CES for the 1st
time, so he was very excited to introduce the new Sharp and its new
technology. He promises Sharp will be
more competitive than ever. He mentioned
their partnership with Qualcomm and talked about the double digit growth the
company has had in the last 3 years.
Kozo Takahashi EVP of Sharp, spoke about how the technology
will change people's lives. He took us
back through the history of LCD, LED, TV, ultra HD and showed how Sharp has
always been a leader in the market.
IGZO was introduced
indium gallium zinc and Oxygen is a brand new superconductor. 20-10 times
faster than silicone, 2X the resolution as conventional LCD's. IGZO more natural displays, easy to use,
intuitive controls all in low power consumption. New releases of 32 inch 4K resolution IGZO
LCD monitor. IGZO smart phones have been released in the Japanese market as
well as tablets with much better touch capabilities. IGZO was made with other partners like
James Clappin president of Corning explained their partnership
and IGZO technology innovations. New
glass requirements will allow for further collaborations. Corning Lotus glass will be used since it can
take all the demands the industry has to offer.
John Herrington President of Sharp Electronics Marketing
spoke about large size TV's of course taking us back through their history of
releases. 2010 they released 60", 2011
70" aquos, 2011 80" model releases, 2012 90" largest LED TV was released in
2013 21 60" or above models will be released from $1000-$10,000.
The ultimate flagship line of 2013 TV's in 60"-90", top of
the line with the 8 series. The all new
Aquos line will be released with Quatton models and 21 TV's over 60".
Picture quality as a main upgrade to Sharp, more TV's with
quattron giving over 1billion more colors.
Sharp's main message is bigger is better, of course backed
by great picture quality, new innovations in glass technology, IGZO and a
trusted brand, Sharp will be able to release what they are promising.